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Website Accessibility Failures Are Blocking Visitors and Creating Legal Exposure

The Challenge

Many business websites are difficult or impossible for people with disabilities to use. Images without descriptive alt text are invisible to screen reader users, low color contrast makes text hard to read for visitors with low vision, and navigation that depends entirely on a mouse locks out anyone using a keyboard or assistive device. These issues are rarely intentional. They accumulate because accessibility was never part of the original design or development process. The result is a site that excludes a meaningful portion of potential visitors and customers, while giving the business no indication that anything is wrong, since the failures are not visible to someone browsing without assistive technology.

Why This Happens

Accessibility requires specific, deliberate practices during design and development, such as writing meaningful alt text, maintaining sufficient color contrast, structuring content with proper headings, and ensuring every interactive element works with a keyboard. These practices are not automatic outcomes of standard web design, and many developers and templates do not build them in by default. Businesses often assume that a site looks fine because it renders correctly for them, without accounting for how it behaves with a screen reader or keyboard-only navigation. Accessibility is also frequently confused with a one-time checklist rather than an ongoing consideration, so even a site built with accessibility in mind can drift out of compliance as new pages and features get added.

The Risk to Your Business

An inaccessible website excludes visitors who cannot use it, which is a direct loss of potential customers regardless of the reason. Accessibility standards, including the Web Content Accessibility Guidelines, are also referenced in legal frameworks such as the Americans with Disabilities Act, and businesses with inaccessible websites have faced legal claims over failure to provide equal access. Beyond the direct legal exposure, an inaccessible site reflects poorly on the business's attention to detail and care for its customers generally. Because the barriers are often invisible to anyone not relying on assistive technology, the problem can persist for years without the business ever becoming aware of it internally.

How Cobham Tech Solves It

Cobham Tech builds accessibility into the website design and development process rather than addressing it after the fact, following established Web Content Accessibility Guidelines for elements including color contrast, alt text, heading structure, and keyboard navigation. For existing sites, Cobham Tech can review current pages against these standards and prioritize corrections based on impact. Because accessibility can drift as new content and pages are added, ongoing support keeps new work aligned with the same standards rather than reintroducing the same barriers. This approach reduces legal exposure while also expanding the practical audience that can actually use the site, which benefits every visitor, not only those relying on assistive technology.

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Frequently Asked Questions

Answers to Common Questions

What areas does Cobham Tech serve?

We are headquartered in Pottersville, New Jersey and support businesses across New Jersey, New York, Connecticut, Pennsylvania, Massachusetts, and North Carolina. Most issues are handled remotely, and we provide on-site visits throughout our New Jersey service area.

How is managed IT priced?

Managed IT is usually billed as a flat monthly fee, priced per user or per device, so your cost is predictable. The right tier depends on your size, systems, and the level of support you need. We recommend a free assessment first so any quote reflects your actual environment.

Do you require a long-term contract?

We work with businesses on both ongoing managed IT and one-time projects. We will recommend the arrangement that fits your goals rather than lock you into something you do not need. The details are always agreed on before any work begins.

Do you work with small businesses?

Yes. Much of our work is with small and mid-sized businesses that do not have a full internal IT department. We scale our support to the size of your team and the systems you rely on.

What if we already have an IT person on staff?

We can work alongside your internal staff in a co-managed model, handling monitoring, security, and after-hours coverage while your person focuses on day-to-day needs. We can also take over fully if that is a better fit.

Can you help with HIPAA or other compliance requirements?

Yes. We support medical, dental, and other regulated businesses with the technology side of compliance, including access controls, encryption, backups, and documentation. Compliance is about how your systems are configured and maintained, and that is work we do every day.

Do you provide emergency or after-hours support?

Managed IT clients have around-the-clock system monitoring and access to after-hours emergency support. If something critical happens outside business hours, you have a way to reach us rather than waiting until morning.

What kinds of businesses do you work with?

We support professional services firms, medical and dental practices, legal and financial offices, retailers, logistics companies, and nonprofits, among others. The common thread is a business that depends on its technology working and cannot afford to manage it alone.

Can you handle both our technology and our physical security?

Yes. Alongside managed IT and cybersecurity, we install and support physical security systems including cameras and access control. Bringing both under one provider keeps your digital and physical protection working together.

How do we get started?

Start with a free assessment. We review your current setup, identify what needs attention, and give you a straight answer on how we can help, with no obligation and no sales pressure. Call us at +1 315 436 1036 or request an assessment through the contact form.

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